Meron, the Romanian roasters who reminds us how important it is to seize the day

Meron, the Romanian roasters who reminds us how important it is to seize the day

Meron means days in Greek, and was chosen as the name of this specialty coffee roaster as the simple reminder that life is just about now.

The first obvious mental association with Transylvania is Count Dracula (and the horror stories), but of course there is more, and between castles and mountains – in the vibrant university town of Cluj Napoca – there is a specialty coffee roaster named Meron, home to Romanian coffee champions… and a special Decameron.


But let’s start with order. 

The Greek word Meron means days, and was chosen as a simple and effective reminder: that life is about now, about seizing the moment, about enjoying every day as an amazing day, with delightful coffees and wonderful company. But obviously a name is not enough, and what better way to build a company that writes its own Decameron? Ten fundamentals commandments to help them in their daily activities, roasting coffee and attending customers… without ever forgetting to capture the present moment. A total commitment, a well-deserved trust, a high level service (no matter what) and a search for continuous improvements.

Meron Coffee

A total involvement of customers (sharing stories and daily activities) while celebrating their loyalty. A commitment to look through the eyes of the others (becoming – at least once a month – their own customers) to see how to improve. A good willing attitude, constant support to local realities and the desire to create – every moment of every day – magic and joy. And it is a philosophy that has already proved to be right considering that – in a few years – Meron has been able to grow into a company that runs 19 bars, one roastery and multiple partnerships with coffee shops all over the world. 

Meron Coffee

And obviously all of this wouldn’t have been possible without the help of a unique team: from Delia Avram (2019 Romanian National Barista Champion) to Nariţa Damian (recently crowned as 2022 Romanian Cup Tasters Champion) to many other baristas and team members that every day help Meron fulfil their philosophy.


Strada Horea, nr.5


Diego Samuel by Meron

Diego Samuel

Origin: Colombia
Roast Type: Filter
Process: Thermal Shock Fermentation
Region: Cauca
Variety: Castillo
Altitude: 1930m
(Coffee #01 in 2022 July BERRIES edition)


In the 2022 July's Coffee Club BERRIES edition we featured 'Diego Samuel' Thermal Shock Fermentation Colombia roasted by Meron.
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Article byTanya Nanetti

Tanya is a specialty-coffee barista, consultant and Barista Hustle coach, a freelance writer (for everything coffee-related and much more), a traveler and a dreamer. When she’s not behind the coffee machine (or visiting some off the beaten track locations), she’s busy writing for Coffee Insurrection, a website about specialty coffee that she’s creating along with her boyfriend.